Sales and Marketing Workshop Guide
Introducing "Sales and Marketing Workshop Guide" - the ultimate Notion template from The Marketing Plot designed to elevate your B2B business through a powerful Account-Based Marketing (ABM) campaign. Tailored for CEOs, Heads of Marketing, Heads of Commercial, or Heads of CX, this comprehensive 2 hour 30 minute workshop is your key to unlocking strategic insights and driving targeted success.
What's Inside:
- Engaging Ice-Breakers: Choose from four options to set the tone for a collaborative and dynamic workshop experience, whether conducted online or in-person.
- Host's Guide: A detailed walkthrough for the workshop facilitator, ensuring every crucial aspect is covered to make the session impactful and goal-oriented.
- Preparation Links: Arm yourself with essential pre-workshop knowledge by exploring curated links. Be crystal clear on your objectives and lead your commercial team with confidence.
- Team Pointers: Equip your sales and marketing teams with insightful tips and guidance, empowering them to actively contribute to the workshop's success.
- Collaboration Blueprint: Leverage a step-by-step guide to foster teamwork and build a vivid image of your target accounts. Unleash the collective expertise of your teams to identify the ideal clients for your ABM campaign.
- Buyer Journey Mapping: Navigate the complexities of the buyer's journey with precision. This guide will walk your teams through the process of creating a detailed map, ensuring you understand the paths your clients take to make informed decisions.
Who Should Use This Template:
- CEOs
- Heads of Marketing
- Heads of Commercial
- Heads of CX
Ideal for those enrolled in The Marketing Plot's free email course on ABM campaigns, this template is your strategic ally in crafting and executing targeted B2B campaigns that drive results.
Transform your commercial approach, align your teams, and embark on a journey towards heightened business success with The Marketing Plot's "Sales and Marketing Workshop Guide." Get your template now and lead the charge in the world of Account-Based Marketing.
You'll get a guide designed for facilitators looking to host a sales and marketing workshop. By the end of the workshop, you will have aligned your sales and marketing team to start an Account-Based-Marketing campaign in your business.