The Persona Notion Template

Impress your managers, present to the board with ease, and unite your sales and marketing teams with this persona template.

Every business choice you make, whether it’s about product features or the tone of your website, must cater to your customers. User personas (or buyer personas) embody real, living individuals who will interact with your business.

Used for:

1. Targeted Marketing: Mapping out personas helps businesses to create a targeted marketing strategy that speaks directly to the target audience. By identifying the needs, wants, and preferences of the target market, you can create more personalised campaigns that resonate with your audience.
2. Product Development: Mapping out personas can help businesses to develop products that meet the needs of their target audience. By understanding the pain points and desires of the target market, businesses can create products that are tailored to their customers' needs.
3. Improved Communication: Plotting out personas helps businesses to communicate with their customers more effectively. By understanding the language, tone, and style that resonates with your target market, you can create messaging that speaks directly to your customers.
4. Better Customer Experience: Mapping out personas helps businesses to create a better customer experience. By understanding the needs, wants, and preferences of your customers, you can create a more personalised experience that meets their needs and exceeds their expectations.

Built by marketers

This template is built by marketers, for marketers.